The car that you want to drive, the one that you’ve dreamed about more than once, had posters of in your room as a teenager or in your garage, is a car that brings you the joy and the responsibility to see it perform at its best. For many of us, the car we’ve always dreamed about is one that’s part of a bygone era and possibly even a rarity on the market today. When you do find your dream car, there may be more than meets the eye when it comes to what that car represents.
The recession was a tough time for nearly every American, especially the families who were upside down in mortgages they could no longer afford on houses that weren’t worth a quarter of what they initially cost. However, the general public wasn’t the only group affected by the massive downturn in the economy; many businesses suffered as well. The automotive industry was one of the hardest hit in the recession of 2008, and many of the common American manufacturers found themselves in the pickle of taking a bailout, or closing their doors forever.
A lot of things in our lives revolve around numbers. We can choose a meal with them, dial our friends and family on the phone, figure out a budget, and pay for things. It’s all numbers; even computers speak in binary, which is numbers. While other car manufacturers are sitting around the board rooms and planning meetings trying to decide what to call their new car, BMW keeps it simple. Each one of their cars is part of a series, which is either named by letter, or a number, and buyers are able to shop for their preferred vehicle within that series. Pick a number.